| Track |
Session |
Time |
LMA Tweeters |
| General Session |
Opening Remarks & LMA Annual Report |
08:30 – 8:45 |
@meganmckeon |
| General Session |
Your Honor Awards |
08:45 – 9:00 |
@meganmckeon |
| General Session |
Keynote Address |
09:00 10:30 |
@gerkmana
@jdtwitt
@lindsaygriffith @meganmckeon
@nancymyrland |
| One: Business of Law |
Recovery: Refocusing the Inside Counsel/Outside Counsel Partnership to Maximize Profitability |
11:15-12:00 |
@lindsaygriffith |
| One: Business of Law |
Examining the Current Use of Alternative Arrangements |
12:00-12:45 |
@lindsaygriffith
@meganmckeon |
| Two: Business Development |
Transition from a Marketing to a Business Development Mindset |
11:15-12:00 |
@jdtwitt
@meganmckeon
@rebeccawissler
@lalaland999
@duetsblog |
| Two: Business Development |
Tactical Approaches for Developing Key Marketing Initiatives that Align with the Firm’s |
12:00-12:45 |
@jdtwitt
@holdencalgary
@lalaland999
@duetsblog |
| Three: Client Service |
Developing a Long Term Key Client Initiative |
11:15-12:00 |
@kateh32 |
| Three: Client Service |
Relevance: Relationships: Revenue – Pathways to Profitability through Client Loyalty |
12:00-12:45 |
@kateh32 |
| Four: Public Relations |
“Wear Shoes that Match, and 7 other things I’ve learned working with lawyers in 25 years” |
11:15-12:00 |
@katescoptur |
| Four: Public Relations |
Establishing a Comprehensive PR Strategy |
12:00-12:45 |
@katescoptur |
| General Session |
Hall of Fame & Your Honor Awards |
12:45 – 2:00 |
@meganmckeon |
| One: Business of Law |
Current Macro Economic Trends and the Impact on Practice Areas |
2:30 – 3:30 |
@chris_whitmore |
| Two: Business Development |
RFP Best Practices and Emerging Trends |
2:30 – 3:30 |
@rachaelDC
@lalaland999
@duetsblog |
| Three: Strategy |
Why Strategic Planning Matters – Especially Now |
2:30 – 3:30 |
TBA |
| Four: New Media |
Leveraging Social Networking – Real World Applications of Web 2.0 that have led to New Business |
2:30 – 3:30 |
@gerkmana
@holdencalgary
@jdtwitt
@kateh32
@lindsaygriffith
@nancymyrland |
| One: Leadership |
Social Media Strategies for Small to Mid-Sized Law Firms |
4:00 – 4:45 |
@gerkmana
@holdencalgary
@jdtwitt
@nancymyrland
@rebeccawissler
@lalaland999
@duetsblog |
| One: Leadership |
Getting the Most – and Best – Out of Your Staff |
4:45 – 5:30 |
@rebeccawissler
@lalaland999
@duetsblog |
| Two: Business Development |
Fresh Approaches for Honing Your Attorney Coaching and Negotiation Skills |
4:00 – 4:45 |
TBA |
| Two: Business Development |
Process Improvement: Legal Lean Sigma for Law Firms |
4:45 – 5:30 |
TBA |
| Three: Strategy |
The Rising Role of the Law Firm Business Manager |
4:00 – 4:45 |
TBA |
| Three: Strategy |
Creative Strategies for Better Managing Limited Marketing Resources |
4:45 – 5:30 |
@jdtwitt |
| Four: Public Relations |
Paving Your Path to Client Focused Communications – The Intersection of PR and Business Development |
4:00 – 4:45 |
@kateh32 |
| Four: Public Relations |
Managing the Media When Crisis Strikes |
4:45 – 5:30 |
@kateh32 |
