Comments for The Legal Watercooler

Comment on Get a fricken website already by Russell Lawson

Russell Lawson — Wed, 02 May 2012 17:43:51 +0000

Clearly, there are plenty of people who need lawyers who may not use the internet to find them (sorry about your husband’s practice, Alison). I’m a little suspicious of these people, though. They aren’t really doing a good “due diligence”, are they? How good a client will they be?

The vast majority of US residents do have access to the World Wide Web (boy, I haven’t typed that out for a long time). Moreover, many of these are accessing the web through smart phones. I guarantee they won’t look in a phone book for a lawyer. They will use Siri or some other voice activated search feature to find their next lawyer. And the searches will be conducted on the web. And the lawyers who do not have a Google Place listing or a website or a blog or a LinkedIn profile will be…out of business, soon. Because they will be invisible.

Comment on Okay. I’m Satisfied. by I am so mad, I could write a blog post « The Legal Watercooler

I am so mad, I could write a blog post « The Legal Watercooler — Fri, 27 Apr 2012 18:03:20 +0000

[...] to the resolution post. Here’s my follow up on how Barnes & Noble resolved the issue: Okay. I’m Satisfied. Share this:FacebookTwitterLinkedInStumbleUponDiggRedditPrintEmailLike this:Like2 bloggers like [...]

Comment on Biography by Top 6 Social Media Posts This Week | Legal Marketing: Social Media Edition

Top 6 Social Media Posts This Week | Legal Marketing: Social Media Edition — Fri, 27 Apr 2012 16:19:30 +0000

[...] a Fricken Website Already from The Legal Watercooler by Heather Morse. Does this really still happen? There is no excuse why any law firm or lawyer should not have a [...]

Comment on Get a fricken website already by Top 6 Social Media Posts This Week | Legal Marketing: Social Media Edition

Top 6 Social Media Posts This Week | Legal Marketing: Social Media Edition — Fri, 27 Apr 2012 16:18:37 +0000

[...] Get a Fricken Website Already from The Legal Watercooler by Heather Morse. Does this really still happen? There is no excuse why any law firm or lawyer should not have a website in this day and age. Check out Heather’s rant about how she had difficulties doing her due diligence when checking out some lawyer referrals she received. Be Sociable, Share! [...]

Comment on I am so mad, I could write a blog post by robin

robin — Thu, 26 Apr 2012 19:28:11 +0000

robin :
Your comment is awaiting moderation.
Is anyone else having this problem with the 1G Nook or is this just a crazy fluke (like your battery died while it was doing the upgrade or something)? I have a 1G nook and it never told me about an upgrade.

Oh, I didn’t see your link. It probably did tell me about an upgrade 2 years ago

Comment on I am so mad, I could write a blog post by robin

robin — Thu, 26 Apr 2012 19:25:47 +0000

Is anyone else having this problem with the 1G Nook or is this just a crazy fluke (like your battery died while it was doing the upgrade or something)? I have a 1G nook and it never told me about an upgrade.

Comment on Get a fricken website already by Heather Morse

Heather Morse — Thu, 26 Apr 2012 13:13:26 +0000

I don’t think people necessarily “find” you through a Google search, BUT, when the they put together a list of names referred by trusted friends, they do go to Google to find out more information.

If there is no information out there about you, that does say something.

We’re living in the age of Yelp and Facebook.

You can easily feed Google the information to fill a page of search results. If YOU don’t do it, others will, and is THAT the information you want out there?

Comment on Get a fricken website already by Allison Nussbaum

Allison Nussbaum — Thu, 26 Apr 2012 09:40:03 +0000

My husband was a solo family lawyer for 15 years. In 2009, I forced him to get a website. I mean really, the husband of a legal marketer without a website? The shame. And you know what? Not one person who hired him between then and when he closed the practice a year later had either found him via a web search nor had even looked at the site. (He asked how he’d been found on his intake form.) most people found him by referral or (gasp) the phonebook. Seriously.

I was perplexed until I realized that we – those of us who work in the business of law firms are the 1% in this scenario. Also, as we tell people all the time: know your market. We are in a small town in NH. Perhaps that was part of it. In any event, I learned that plenty of people still rely on the “old” ways to find lawyers. While I insisted that he maintain and update the site frequently, it was a real eye opener for me.

Comment on Get a fricken website already by jaynenavarre

jaynenavarre — Wed, 25 Apr 2012 22:58:47 +0000

Amazing, right? It blows me away when I get those calls from solos and smalls for their “first” website. Just end of last year I helped a boutique trust and estate law firm in Seattle. For a very small, but valuable investment–they have told me it has made a difference–they now have an Internet destination that appears in search results on their names and practice. I helped them pump up their LinkedIn profile. Search results are obvious advantage, but really, not having a Website in 2012 is the equivalent of not having a telephone in 1970.

Comment on Okay. I’m Satisfied. by DLA Piper Leads in Sales and Marketing for law firms

DLA Piper Leads in Sales and Marketing for law firms — Tue, 24 Apr 2012 12:03:01 +0000

[...] How comforting for a new client to know they have an ombudsman of sorts that they can contact for a service issue without be charged by the hour for an attorney’s time. After all, it’s what happens after-the-sale that makes the difference between an indifferent client and a loy… [...]